In recent years there have been a proliferation of Open competitions and so-called ‘opportunities’ for artists. “One just feels like a number and a pound sign”, says Davis. In developing The Zeitgeist Open, Davis and Tilley have looked anew at the ethos of the Open Submission experience in terms of how artists are treated, valued and supported before, during and after the event. And how it might be possible for ZAP to lead by example to create longer-term opportunities for the artists involved. As a result, at least 10 artists from The Zeitgeist Open will be selected for our next ZAP group exhibition: Discernible in Spring 2013.